Why are small size food packaging bags more and more popular?

In recent years, we have found that the size of food packaging in supermarkets has become smaller. Some large size packaging, will also choose independent small packaging to package the product.

Comprehensive analysis can be found that small packaged food is favored, mainly for the following reasons. First, there is the rapid rise of "eating alone". The advantage of small packaging food is small space, convenient storage; . Small content, fast consumption, can reduce the waste caused by expiration. Secondly, it is easier to control the intake of small packaged food, which meets the modern people's pursuit of healthy life. Third, with the increasing awareness of environmental protection in the whole society, many companies are taking into account the consumer experience and are actively looking for packaging that helps reduce environmental pollution and waste. More and more products began to develop to small specifications, by improving the convenience of products, to enhance the added value of products, so that it can adapt to more consumer scenarios. So, what are the advantages of small plastic bags?

First, the product selling point is outstanding

Compared with the conventional packaging, the small size packaging design is more careful, and the product selling point is more prominent. Hanging strip and bulk retail are two display forms, and strive to seize the eye-catching position of the store and attract more attention from customers. Combined with the characteristics of the channel, the more down-to-earth pricing to benefit partners and give back to consumers reflects the original intention of the brand. At the same time, the price of one to two yuan of small size packaging greatly reduces the threshold of trying, and consumers can taste more good products with the same budget, which not only facilitates consumer choice, but also helps to attract repeat customers, which is beneficial to manufacturers and stores.

Second, improve product richness

Now the type of food is supposed to be all, many goods have a variety of different series, at this time, the use of small standard plastic bags can be very convenient to show the diversity of their goods, to help consumers try more tastes.

At the same time, as the specifications of plastic bags are getting smaller and smaller, the goods look more exquisite and beautiful, and the number of consumers has unconsciously increased when they buy, and the unit price of the products has virtually increased.

Third, convenience

Nowadays, the pace of people's production and life is getting faster and faster, and there is a great need for very convenient and convenient food. Small-size packaged goods can be used up at one time, without considering the follow-up preservation problems, and are also more portable, easy to carry and flow.

In addition, for foods such as potato chips that are prone to moisture, the small size package can be eaten quickly after opening to avoid waste caused by moisture. For biscuits and other easy to drop slag, oil-rich snacks, many people are afraid of eating oil, residue on the hands, small size packaging is often "bite amount", consumers can completely eat, even if a bite can not be eaten, you can also use the packaging bag to hold the food, to avoid direct hand contact, more in line with consumer needs.

Fourth, promote the sales of new products

In the early days of a new product, because consumers do not understand it, they are not sure how the product is, at this time, consumers are more willing to buy a small amount of try, so the use of small plastic packaging bags to package products, will make consumers more willing and easier to start trying.